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GLOVO SERVICE REDESIGN

How can a delivery platform like Glovo be reimagined to offer a more engaging, user-centered service experience—through strategic redesign of digital touchpoints?


SPECIFICS:

MY ROLE:
CONCEPT, ILLUSTRATIONS, MARKET RESEARCH, UX

CLIENT:
GLOVO
 
PARTNERS:
POLITECNICO DI MILANO

YEAR:
2022

As part of an interdisciplinary team, we redesigned a service for the international delivery application Glovo, focusing on creating a more experience-driven approach. Our goal was to develop a seamless user touchpoint for this new service within the application.


To ensure a strategic and user-centered solution, we applied various service design methodologies, including stakeholder mapping, user journey mapping, SWOT analysis, PESTEL analysis, and market research. These methods allowed us to gain deep insights into user needs, industry trends, and business opportunities.
By synthesizing our research, we developed a service approach that prioritizes user experience and engagement.

 

The final outcome was a well-integrated new feature within the Glovo application, designed to enhance customer interaction and improve service accessibility.

CHALLENGE:
How can cellulose-based waste be transformed into sustainable, sound-absorbing materials that support circular design?


SPECIFICS:
YEAR:
2024
PARTNERS:
Aalto University – School of Chemical Engineering
Aalto University – School of Arts, Design, and Architecture
Aalto University School of Electrical Engineering

CREDITS:

TEAM:
CEREN MUTLUAY
LUNA FOFONJKA
RISHI CHAKRAVARTY
EKIM GÜNEY ÖZTÜRK

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